Graduate Certificate in Marketing Analytics

Get the data skills you need for modern marketing

Marketing in today’s technology-driven environment requires a deep understanding of data—and how to leverage it to communicate effectively with your customers. Keeping your skills current is critical, and sometimes you need those updated skills right away to take advantage of new opportunities.

The Graduate Certificate in Marketing Analytics at Northeastern allows you to build analytical, computational, and strategic thinking skills.

• Learn analytics through a marketing lens
• Gain deeper expertise in digital marketing and trends in technology and new media
• Take one core course plus three or four electives to build the specific skill set you need
• Finish your certificate in just four or five courses

When you are ready to pursue a graduate degree at Northeastern University, the credits you earn during your graduate certificate program may be applied to eligible master's programs.